About OBLIQ

THE OBLIQ STUDIO

Studio OBLIQ is a multidisciplinary design practice, started in Mumbai.

Our forte is concept to execution, be it for a brand or space décor. There is a unique style to our work. The only tool that is used for our creation is passion. Passion to create quality design and make sure we have a happy client.

For the graphic design work, there is an emphasis on the communication aspect, good design is a byproduct. Currently, our concentration is on branding, packaging, and environmental design.

As for the décor design, the primary objective is, to make you feel good. We work on both commercial and residential spaces. There is a range of ready bespoke products; wall murals, luminaires, sculptural lights, paintings, and we can also customize the same style to your colour and size requirement. Designing your partitions, dinning/coffee table and wardrobe shutters also is something that may excite you.

Obliq products have been retailed at lifestyle stores like Tressorie, Mozaic, Mora Tara, Sobo, Contemporary Arts, to name a few. These are all Mumbai based stores.

Each design is carefully crafted making it an individual piece of art.

Please write to us if you think our product or service can add value to your business, commercial space or home. We are open to collaborate too.

We have a roster of photographers, strategists and other design experts who we partner with frequently on specific projects. 

APPROACH

ORIGINALITY | SOLUTION | INNOVATION

Our inspiration is from our daily lives. And each life has it’s original story.

We believe each client is different and no two clients will ever have the same solution. Obliq understands the clients’ requirements in totality.

The ability to be multi- disciplinary compliments our work as we do not restrict the design to our limitations. We innovate. We give the design what it demands

DEVAL AMBANI

Founder and Principal designer of Studio OBLIQ, Deval has completed her bachelors in Applied Arts from Sophia Polytechnic, Mumbai.

Before starting her practice, Deval worked for almost a decade with multi-national advertising agencies –  FCB Ulka, Grey Worldwide (as creative head),  and also for Gitanjali Gems as their advertising consultant.

While connected with advertising agencies, FCB Ulka and GREY, she worked on various brands – Amul, Castrol, Zodiac Shirts, TATA Indica, Novartis, Parle and Parle Agro, Kinetic, Bell Ceramics, Pantene, Weyth (Anne French), D’damas, Haier TV, Novartis, Orbit White and many more.

Achivements:

  • 2 Asia Pacific silver for interactive – Anne French and Donate Eyes
  • 1 AAAI bronze – Eternia Print ad
  • 2 AAAI bronze – Bell Ceramics
  • 1 AAAI silver – Free Press Twin Tower innovative Print Ad
  • 4 Abby silver – Visage Images
  • 1 Abby gold – Visage Images Print Campaign
  • 1 Abby bronze – Haier slim TV
  • 1 Abby bronze – Calcium Sandoz – Osteoporosis
  • Stationery printed in International Book, Global Corporate Identity – Premsons Bazaar
  • 5 Rx Awards

Nomiations:

  • Lürzer’s Archive – MTV film
  • Abby – Calcium Sandoz -Osteoporosis Campaign
  • Abby – MTV film

She enjoyed the accolades and excitement that was generated after cracking a brilliant idea for a campaign. When she knew it was time to take a break, she undertook courses at NID and discovered a new love of creating innovative décor products. Deval never contemplated starting her own business until she became passionate about designing lifestyle products with an interesting twist, which led to the inception of Obliq.

Mediaworks, Tomato, apples, tiger