The project involves branding for a real estate brokerage firm with the unique name 29 Estates, inspired by the fact that 29% of the Earth’s surface is covered by land.
The challenge is to create a premium and trustworthy image for the brand, which would attract potential clients and set it apart from the competition.
The brand’s concept was effectively incorporated into the logo design by using the percentage sign as part of the number 29. This design element creates a clear and memorable visual association with the brand’s name and reinforces its connection to the real estate industry.
Furthermore, the use of a sleek and modern font, combined with a professional color scheme, helps to convey the brand’s reliability and premium image to potential clients. Overall, the logo design effectively conveys the brand’s unique selling proposition while also creating a strong and appealing visual identity for 29 Estates in the competitive real estate market.