Aluplex is a very reputed company into window fenestrations. A new brand called Nuwindo was launched under Aluplex for sliding windows.
Establish the brand Nuwindo with a branding design that is simple, clean and stands for the category.
We used the brand colours of Aluplex and designed a symbol that looked like sliding windows with a W for Windows visible in the negative space. The font used here was made to look friendly as it was an easy to use product.